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turizem v avstrijskem primorju
Elite tourism
In the period before the First World War we talk mainly about the elite tour-
ism, tourism that only the wealthiest could afford, the ones who had enough
financial resources and time for long holidaying, treatments, relaxing and en-
tertainment. This was particularly considered for guests in coastal spas, where
they stayed for longer periods of time (several months) and who spent large
sums of money. Beside accommodation, guests had also availed spa treat-
ments, sea baths and attended social events. Additional services were, of
course, surcharged. Seaside resorts were also popular for less wealthy guests,
who normally stayed for a shorter period of time. In Opatija, in the period be-
tween 1911–1913, the majority of guests stayed on vacation for more than two
weeks. At the same time there were many “passers-by” visitors or vacationers
who stayed in the town for up to 48 hours. The latter were not included into
statistics of visitors, but the numbers were high, in 1911 6.960, in 1912 6.590
and in a year before the First World War 9.099.7

Even though the elite tourism was at the forefront, less wealthy guests
were also coming on vacation in the nearby places. This was considered more
for mountain destinations and visits of Karst caves. What is more, with the
popularity of winter sports among citizens, visits of Bohinj were becoming
more and more popular, as »special bourgeoisie was paying more attention to
the versatilely healthy and relatively inexpensive sport«.8 Relatively comfort-
able and financially advantageous travel by train (with discounts – “fun wag-
ons” or “entertainment trains”) made it possible for less wealthy population
to afford tourist visits or trips. That is why after the construction of south-
ern railway, the Postojna cave became a popular visiting point for bourgeoi-
sie from Ljubljana and Trieste (Studen, 2006, 23), and Bohinj for bourgeoisie
from Ljubljana, Gorizia and Trieste.

Based on the above, we can conclude, that the tourist development and
the number of visits depended on many factors: natural resources, transport
connections, the role of doctors, public and private entities and finally the
abilities of the destination itself, its organisations in charge of promotion
(posters, brochures, advertisements in newspapers) and in charge of enter-
tainment. In addition to the reasons mentioned above, the density of visitors
and the popularity of the was also affected by, for example, war and political

7 AST, Luogotenenza del Litorale, Atti generali, volume III, 1906–1918, Dipartimento IX – Autori-
tà centrali, provinciali, comunali; legislazione; dogane, classifica IX/291 luoghi di cura e ordinanze
a) Abbazia, Grado and b) Portorose e Lussinpiccolo, š. 2862: Statistischer Ausweis über den Frem-
denverkehr in der Saison 1911, 1912, 1913.

8 Zimske zabave in zimski športi v Bohinju (Promet in gostilna, 1908, št. 7, 67).

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