Page 65 - Marketinški pristopi in trendi v turizmu v novi realnosti
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Kontekst marketinškega komuniciranja turističnih destinacij
Wootton, H. (2020, 19. avgust). Consumers go ‘back to basics’ post pandemic.
Financial Review. https://www.afr.com/companies/tourism/consumers
-go-back-to-basics-post-pandemic-20200417-p54kpu
Yuksel, A., Yuksel, F., in Bilim, Y. (2010). Destination attachment: Effects on cu-
stomer satisfaction and cognitive, affective and conative loyalty. Tourism
Management, 31(2), 274–284.
65
Wootton, H. (2020, 19. avgust). Consumers go ‘back to basics’ post pandemic.
Financial Review. https://www.afr.com/companies/tourism/consumers
-go-back-to-basics-post-pandemic-20200417-p54kpu
Yuksel, A., Yuksel, F., in Bilim, Y. (2010). Destination attachment: Effects on cu-
stomer satisfaction and cognitive, affective and conative loyalty. Tourism
Management, 31(2), 274–284.
65
