Page 81 - Sedmak, Gorazd, in Almir Peštek, ur. 2015. Strateški aspekti upravljanja turističkom destinacijom / Strateški aspekti upravljanja turistične destinacije. Sarajevo / Koper
P. 81
ursa. Rezultirajući faktori su u skladu s teoretskim pretpostavkama
navedenim u pregledu literature i predstavljaju unapređenje znanja o
efektivnosti upravljanja turističkom destinacijom.
Autori preporučuju da se provede (1) dodatno istraživanje koje će uključiti
rezultirajuće faktore ovog istraživanja i provesti konfirmatorna faktorska
analiza, te povezati faktore percipirane efektivnosti upravljanja
destinacijom s drugim bitnim aspektima upravljanja destinacije (kako
determinantama, tako i posljedicama iste), te (2) da se provjeri da li postoji
statistički značajna razlika između države koje imaju razvijen DMO i onih
država koji nemaju DMO.
LITERATURA
Anderson, J. C., & Gerbing, D. W. (1988). Structural equation modeling in practice:
A review and recommended two-step approach. Psychological Bulletin, 103(3), 411–
423. doi:10.1037//0033-2909.103.3.411#
Bagozzi, R. P., & Yi, Y. (1988). On the Evaluation of Structural Equation Models.
Journal of the Academy of Marketing Science, 16(1), 74–94.
Bagozzi, R. P., & Yi, Y. (2012). Specification, evaluation, and interpretation of
structural equation models. Journal of the Academy of Marketing Science, 40(1), 8–
34.
Crouch, G. I., & Ritchie, J. R. B. (1999). Tourism, competitiveness and societal
prosperity Journal of Business Research 44 (3), 137-152.
D’Angella, F. & Go, F. M., (2009). Tale of two cities’ collaborative tourism
marketing: Towards a theory of destination stakeholder assessment, Tourism
Management, 30(3), 429-440.
Dwyer, L., R. Mellor, Z. Livaic, D. Edwards and C. Kim (2004). Attributes of
destination competitiveness: A factor analysis, Tourism Analysis, 9(1/2), 91-101.
Dwyer, L., & Kim, C. (2003). Destination competitiveness: Determinants and
indicators Current Issues in Tourism, 6(5), 369–413.
Fornell, C., & Larcker, D. F. (1981). Structural equation models with unobservable
variables and measurement error: Algebra and statistics. Journal of Marketing
Research, 382–388.
Hair, J. F., Black, W. C., Babin, B. J., & Anderson, R. E. (2010). Multivariate Data
Analysis: a Global Perspective (7th ed.). New York: Prentice Hall.
Hudson, S., Ritchie, B., & Timur, S. (2004). Measuring destination competitiveness:
an empirical study of Canadian ski resorts. Tourism and Hospitality Planning &
Development, 1(1), 79-94.
Nunnally, J. C., Bernstein, I. H., & Berge, J. M. T. (1967). Psychometric theory. New
79
navedenim u pregledu literature i predstavljaju unapređenje znanja o
efektivnosti upravljanja turističkom destinacijom.
Autori preporučuju da se provede (1) dodatno istraživanje koje će uključiti
rezultirajuće faktore ovog istraživanja i provesti konfirmatorna faktorska
analiza, te povezati faktore percipirane efektivnosti upravljanja
destinacijom s drugim bitnim aspektima upravljanja destinacije (kako
determinantama, tako i posljedicama iste), te (2) da se provjeri da li postoji
statistički značajna razlika između države koje imaju razvijen DMO i onih
država koji nemaju DMO.
LITERATURA
Anderson, J. C., & Gerbing, D. W. (1988). Structural equation modeling in practice:
A review and recommended two-step approach. Psychological Bulletin, 103(3), 411–
423. doi:10.1037//0033-2909.103.3.411#
Bagozzi, R. P., & Yi, Y. (1988). On the Evaluation of Structural Equation Models.
Journal of the Academy of Marketing Science, 16(1), 74–94.
Bagozzi, R. P., & Yi, Y. (2012). Specification, evaluation, and interpretation of
structural equation models. Journal of the Academy of Marketing Science, 40(1), 8–
34.
Crouch, G. I., & Ritchie, J. R. B. (1999). Tourism, competitiveness and societal
prosperity Journal of Business Research 44 (3), 137-152.
D’Angella, F. & Go, F. M., (2009). Tale of two cities’ collaborative tourism
marketing: Towards a theory of destination stakeholder assessment, Tourism
Management, 30(3), 429-440.
Dwyer, L., R. Mellor, Z. Livaic, D. Edwards and C. Kim (2004). Attributes of
destination competitiveness: A factor analysis, Tourism Analysis, 9(1/2), 91-101.
Dwyer, L., & Kim, C. (2003). Destination competitiveness: Determinants and
indicators Current Issues in Tourism, 6(5), 369–413.
Fornell, C., & Larcker, D. F. (1981). Structural equation models with unobservable
variables and measurement error: Algebra and statistics. Journal of Marketing
Research, 382–388.
Hair, J. F., Black, W. C., Babin, B. J., & Anderson, R. E. (2010). Multivariate Data
Analysis: a Global Perspective (7th ed.). New York: Prentice Hall.
Hudson, S., Ritchie, B., & Timur, S. (2004). Measuring destination competitiveness:
an empirical study of Canadian ski resorts. Tourism and Hospitality Planning &
Development, 1(1), 79-94.
Nunnally, J. C., Bernstein, I. H., & Berge, J. M. T. (1967). Psychometric theory. New
79
